by Diane Rayfield | Apr 8, 2011 | Social Media Marketing
You may have seen the announcement from Google in March about their social feature called +1. Perhaps you are patiently waiting to start seeing the +1 in your Google search results. You may be waiting forever and never see it. Following is a comprehensive list of...
by Diane Rayfield | Mar 31, 2011 | Social Media Marketing
LinkedIn Company Page Tens of millions of professionals are following more than a million companies on LinkedIn. Having a fully optimized and professional LinkedIn company page will showcase your business in the most professional light to job seekers, employees,...
by Diane Rayfield | Mar 24, 2011 | Social Media Marketing
Social Media Goal: Brand Awareness Brand Awareness is always at or near the top of our client’s list when we discuss social media marketing goals. Even for large brands, Brand Awareness continues to appear as one of the top 3 goals…typically in the form of “enhanced”...
by Diane Rayfield | Mar 16, 2011 | Social Media Marketing
The New Rules of Social Engagement With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. 53% of those on Twitter have recommended companies and/or products...
by Diane Rayfield | Feb 28, 2011 | Social Media Marketing
The recent Facebook platform changes include a multitude of new features…some obvious and simple to grasp while others are more complex. If you haven’t made the switch to the new Facebook layout yet, or you have and want a better understanding of the...