by Harp Interactive | Jan 9, 2017 | Inbound Lead Generation
What is the purpose of your landing page or website? Are you getting the actions you desire from your visitors? Using the right call to action gets websites and businesses what they really want—conversions. Not all calls to action (CTAs) are created equal. Every site...
by Harp Interactive | Jan 20, 2016 | Branding, Inbound Lead Generation, Website Development
Building a website is no stroll through the park; it requires extensive planning and coordination to ensure every piece of content is presented in a functional, user-friendly, visually appealing way. To guarantee your satisfaction with the end result, kick off the...
by Diane Rayfield | May 18, 2010 | Social Media Marketing
A recent study by HubSpot concludes that the cost per lead for inbound marketing is dramatically lower than the cost of lead acquisition through outbound channels! That’s great news for businesses suffering due to the economic downturn. What’s more, the effectiveness...
