by Diane Rayfield | Dec 1, 2009 | Social Media Marketing
The web is an great platform for publicity; unfortunately not all of it is positive! If you have a website that depends on traffic from search engines then your reputation is vulnerable to external forces. Negative websites whose sole purpose is to provide a platform...
by Diane Rayfield | Nov 23, 2009 | Social Media Marketing
A recently exposed syndrome, social media couch potato (SMCP), has become more prevalent and widespread among businesses that have recently adopted social media platforms. They are soon struck with the fact that social media marketing takes strategy, planning,...
by Diane Rayfield | Nov 16, 2009 | Social Media Marketing
As the saying goes…if you’re going to do something, do it right. This tried and true philosophy rings just as true today for any businesses entering into social media marketing. For small businesses and entrepreneurs, it is not uncommon to find the owners and...
by Diane Rayfield | Nov 9, 2009 | Social Media Marketing
Writing effectively for online media and social networks is an evolving art. As print becomes redundant, social media emerges to fill the gap with its short form communication style that is meant to engage non-readers. There are numerous articles with...
by Diane Rayfield | Nov 2, 2009 | Social Media Marketing
What are the top five things beginners should know about social media? The question was asked in one of the social media groups that I belong to on LinkedIn: “I’m giving a speech for … and would like to know five hot topics you think beginners would...
