by Diane Rayfield | Jan 6, 2010 | Social Media Marketing
One of the main objectives for all social media marketing initiatives for a brand is to “navigate the narrative”. In other words, to ensure that your competitors or disgruntled customers don’t steer conversations in a way that put you on the defensive. In order...
by Diane Rayfield | Jul 27, 2009 | Social Media Marketing
The uses and benefits of Twitter are growing and expanding everyday. Below I’ve listed some of the top 10 reasons why all businesses, no matter how big or small, no matter what your industry, should be on Twitter. Search Engine Optimization (SEO) The real name...
