by Diane Rayfield | Jun 16, 2010 | Social Media Marketing
With so much hype surrounding the enormous benefits for businesses to  reap with social media, many have eagerly (and expectantly) jumped into the social landscape with a Twitter account and maybe even a Facebook profile or fan page built around their brand or...
by Diane Rayfield | Nov 2, 2009 | Social Media Marketing
What are the top five things beginners should know about social media? The question was asked in one of the social media groups that I belong to on LinkedIn: “I’m giving a speech for … and would like to know five hot topics you think beginners would...
by Diane Rayfield | Oct 9, 2009 | Social Media Marketing
Social media isn’t always the right tool for the job. Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. And yet, there’s something to this. Over the last three days, I’ve spoken to four HUGE brands...