by Diane Rayfield | Oct 27, 2009 | Social Media Marketing
If you’re using Twitter as a tool to promote your brand or products, it’s crucial that you write retweetable tweets. The shareability of your message makes it viral and extends the reach of your message beyond your own Twitter followers. The trick is to...
by Diane Rayfield | Jul 29, 2009 | Social Media Marketing
You may be familiar with Dell, Starbucks and Jet Blue…a few well-known brands that have been trumpeted for their brilliant use of social media. But what about lesser known and smaller businesses? Does social media marketing “work” for them too? A...